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Under the direction of Simon Husslein,
with the assistance of Damien Greder, Sven Högger

Students taking part in the development of the pavillon: Juliette Colomb, Élise Chauvigné

Photos: HEAD – Genève, Baptiste Coulon

HEAD – Genève:
Director: Jean-Pierre Greff
Head of Department: Javier F. Contreras
Scientific Deputy: Valentina De Luigi
CAD support: Abeyi Endrias

The project explores the potential of virtual environments created beyond the visual vocabulary of physical representation. With the use of state-of-the-art software and hardware, the VR installation BEYOND MEMORY creates entirely new typologies of places. These spaces are designed as working environments and might be described as “abstract”. They are easily identifiable as “virtual” and can therefore be accepted and appreciated for what they are.

Students taking part in the exhibition: Shana Bennett, Tania Bersier, Audrey Besanceney, Emma Birbaud, Juliette Colomb, Pauline Gueissaz, Gyeonghwan Hwang, Clémence Lablancherie, Tomislav Levak, Antoine Matta, Astrid Mayer, Thu Trang Nguyen, Etienne Poncet, Elioth Puthod, Nora Rhyner, Chloé Rouhling, Oxana Streit, Maya Louise Tjittes, Kirill Vinokurov.

Under the direction of Simon Husslein, with the assistance of Damien Greder


Images: HEAD – Genève

HEAD – Genève:
Director: Jean-Pierre Greff
Head of Department: Javier F. Contreras
Scientific Deputy: Valentina De Luigi
Visiting tutors: Kai Reaver, Isabella Pasqualini

Entering the seven different VR projects of SPACE DUALITY while being placed inside or on top of custom built furnitures does transfer the viewer into an unseen environment full of surprises. While some of the projects have an enchanted charm about them, others challenge us on how we would define what ‘interior spaces’ are in general.

‘Space Duality’ as part of the USM Design Grant was set up as a semester project in the department of Interior Architecture at HEAD, Geneva School of Art and Design. A group of twelve students developed projects offering completely new space related experiences that are immersive and deeply emotional.

Students taking part in the exhibition: Mélissa Ferrara, Brian Grenier, Kanya-On Khurewathanakul, Julia Miclos Moura, Hyeryeon Nam, Johanna Picard, Rébecca Sanmartin, Caroline Savary, Sonia Schwerdtel, Ophélie Surchat, Lydia Campana, Aurélie Chêne.

In collaboration with the USM FONDATION.

Awards: FRAME AWARDS 2020 - innovation award, Red Dot Award: Brands & Communication Design 2020

Under the direction of Simon Husslein, with the assistance of Lara Grandchamp

Photos: HEAD – Genève, Emily Bonnet

Video: Directed & Edited by Atelier Simon Husslein, Camera, Lighting & Sound Recording by Sophie Dascal

HEAD – Genève:
Director: Jean-Pierre Greff
Head of Department: Javier F. Contreras
Scientific Deputy: Valentina De Luigi
Unity teacher: Michaël Martin

This exhibition reinterprets and re-examines some of the deepest qualities of renowned Swiss company Bucherer. Nine students from the Interior Architecture Department at HEAD – Genève under the direction of Simon Husslein rely on their individual reflections and creativity to develop a contemporary vision of the brand. All have focused on a different approach to Bucherer and its shopping experience to deliver projects that are surprising, delightful, welcoming, challenging, dreamy, colourful and immersive. Each project enhances aspects that are dear to specific students while seeking to evoke viewers’ emotions.

Students taking part in the exhibition: Sophie Berardo, Laure Christinat, Paulo Jorge Dias, Lara Grandchamp, Saara Karvonen, , Thalia De Monthe, Julie Suner, Mark Viray.

Under the direction of Simon Husslein,
with the assistance of Wendy Gaze and Lara Grandchamp
Graphic Design: Neo Neo

Photos: David Naldini

Video: Directed & Edited by Atelier Simon Husslein, Camera, Lighting & Sound Recording by Aurélien Fontaned & Samuel Novo

HEAD – Genève:
Director: Jean-Pierre Greff
Head of Department: Javier F. Contreras
Scientific Deputy: Valentina De Luigi 

The exhibition ‘IN MY HEAD’ invites you inside a scenographic wonderland dedicated to HEAD – Genève, one of Switzerland’s most respected creative institutions. This school of art and design aims to provide an environment that enables talent to emerge, creativity to sprout and personalities to bloom. In this installation, students from the Department of Interior Architecture take turns to present a personal and emotional perspective of what HEAD – Genève means to them.

Students taking part in the exhibition: Marine Evrard, Morgane Roth, Kishan Asensio, Oriane Rajaonarivo, Laure Christinat, Thalia De Monte, Sara Cooper, Mark Viray, Saara Karvonen, Gabrielle Marois, Sophie Berardo, Cloé Gyssler, Manon Le Pezennec, Victor Duterme, Marie Torrione, Roxana Cucu, Dylan Peruffo, Clara Souche, Deborah Zancanaro, Mounira Mokhtar.

Under the direction of Simon Husslein, with the assistance of Wendy Gaze and Aurélie Monet Kasisi
Graphic Design: Neo Neo

Photos: HEAD – Geneve,
Michel Giesbrecht

Video: Camera & Sound Recording by Aurélien Fontaned, Edited by Atelier Simon Husslein

HEAD – Genève:
Director: Jean-Pierre Greff
Head of Department: Javier F. Contreras
Scientific Deputy: Valentina De Luigi